According to the studies conducted the maternity field is estimated to be around $256 by the end of this year!
It has been found that these days mothers are more interested in tracking the child's growth even before it has become a fetus. This is the reason that pregnancy tracking apps and app development have taken a considerable occupation of the market.
But what makes this the prime focus of app development companies? The first and foremost issue that this app solves is tracking the mother and child so any risk factor that is involved can be detected easily. This gives a detailed review of what is happening and what things the parents should look out for.
One such prime pregnancy tracking app is Ovia. It has been estimated to generate revenue of $18M in the year 2012 alone by helping mothers from around 20 countries tackle their journey and help them understand their pregnancy journey better. It has been rated as one of the best apps by pregnant women. In this article, we will learn about how you can develop such an app by yourself. The steps involved and the various questions involved in it. So without further ado, let us get into it!
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What makes Ovid special?
There are many reasons why developers are getting into need of analyzing and reconstructing the Ovid app development. The prime reason is the features that are included in this app. Here is a list of features that make it different from the other apps that are available in the market. It is as follows:
1) The sign-in page
This is the main hot load page that the customers look up to. The app development team at Ovia has cracked this code. This app is able to make the login process easy and convenient for customers. This is the step towards capturing the attention of the user with the UI imagery and as the saying goes, this is where most app development companies fail to make an impact.
2) Home Screen
The home screen of any app is where you express yourself as a company. What Ovia does is have a simple user interface that has all the features up front. This prevents waste of time for these new to-be mothers and navigates them within the app very easily. Some of the features that are included by the app development company are nutrition facts, blogs that are related to pregnancy, and the due date for the mothers.
Okay, hold up when we say that this is any calendar that is available, no this is a very personalized calender that has various features and things that is specific to the mothers. This can be personalized reminders for taking medicine or doctor checkups for optimal health.
4) Contraction rate for the mother
The app development company has included unique features like tracking how many times a baby kicks during the day. To keep a track of the contraction the mother happens to go through can also be recorded along with the intensity and this can save a lot of time in early detection of things that might take the wrong turn.
5) Community support and 24x7 assistance
Navigating things during this time of the year can be a very difficult journey for many new mothers. This is the reason the community support for this app is huge. Women can discuss their own journeys and share and talk about a specific experience easily. Along with superb app development, the tech assistance that is provided by Ovia is also commendable. In case you are facing any difficulty with the app, you can contact the professional team easily.
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Navigating the app development process
App development is a very complex process and the whole journey might sometimes feel like a difficult code to crack! (pun intended). After conducting thorough market research it is now time to take firm decisions. You need to have a clear vision of the overall turnout of the app as it can get a bit confusing without a roadmap. So without further ado, let us get into the main things that are going to consume your revenue. They are discussed in the list below. It is as follows:
1) The design of the app
The way you choose to place the designs of the app is what creates the defining moment for it. You need to make sure that the UI/UX of the app is up to the mark. Include themes and colors that sync well with the petition that you are putting forth.
2) The features of the app
The functionality of the app also matters as much as the design itself. You need to make sure that your app is easy to navigate. During the app development process keep an eye out for the reaction time of each function as this can be a huge turn-off.
3) Platform and technology usage
In order to attract more customers, it is necessary that you have a source code that can work on various platforms. Have consideration for both iOS as well as android as this two software determine the revenue for your app.
4) Hiring an app development company or team
Whether you decide to hire a personal developer or approach an app development company is up to you. You need to make sure that you define your vision clearly to them so do not end up wasting a lot of time on this process itself.
It is easy to conclude that the app development process for an app like Ovia will cost around $15000 to $25000 depending upon the kind of features that you choose to include within the app. Along with this, you also need to make sure that the themes that you are including should be in sync with the services that you are providing. Keep a check on how well your features work in the testing phase or they might result in the crashing of the app once it has been launched. Lastly, having your own unique character is also important.